Crayola and Nerf Attractions Set to Open Side-by-Side in Pigeon Forge in 2025

Tennessee - Pigeon Forge, Tennessee, is set to enhance its family entertainment offerings with the addition of two interactive attractions: Crayola Experience and Nerf Action Xperience.

Originally announced in 2023 with an anticipated opening in fall 2024, both venues are now scheduled to open in 2025, bringing creative and active play experiences to visitors of all ages.

A Splash of Color: Crayola Experience

Spanning 30,000 square feet, the Crayola Experience will immerse guests in a vibrant world of creativity. Visitors can engage in activities such as naming their own Crayola crayon, creating melted wax art, and exploring a vast selection of Crayola products in the on-site retail store. This Pigeon Forge location is described as a “next generation” Crayola Experience, building upon existing venues like the Orlando center that opened in 2015.

Blasting into Fun: Nerf Action Xperience

Adjacent to the Crayola Experience, the 25,000-square-foot Nerf Action Xperience will offer an active adventure environment. Guests can participate in blaster battle zones, sports challenges, and obstacle courses. The facility will also include a dining area and a retail store stocked with Nerf merchandise, catering to both children and adults seeking interactive play.

Strategic Location and Development

Both attractions will be located at 2046 Parkway in Pigeon Forge, a site formerly occupied by the Smoky Mountain Opry Theater, which closed in 2020. The Pigeon Forge Planning Commission approved updated façade signage for the development in early 2024, facilitating the transformation of the site into these new family-friendly venues.

Collaborative Efforts Behind the Scenes

The development of these attractions is a collaborative effort between Good Vibrations Holding Co. LLC and Kingsmen Xperience, Inc. Robin Turner and Mike Walsingham, co-managing partners of Good Vibrations, have expressed enthusiasm about introducing the global popularity of Crayola and Nerf to Pigeon Forge. They anticipate that these attractions will enhance the tourist experience and contribute significantly to the growth of the local community.

Anticipated Impact on Pigeon Forge

Pigeon Forge is recognized as family-friendly tourist destination. The introduction of Crayola Experience and Nerf Action Xperience is expected to diversify the entertainment landscape, attracting a broader audience and providing new activities for both residents and visitors. These additions align with the city’s strategy to expand its array of attractions, reinforcing its status as a premier location for family entertainment.

Looking Ahead: What Visitors Can Expect

As the opening date appro visitors can look forward to engaging in a variety of creative and active play experiences. The Crayola Experience will offer innovative, interactive activities that go beyond traditional coloring, while the Nerf Action Xperience will provide dynamic physical challenges in a safe and controlled environment. Both attractions aim to deliver immersive experiences that cater to a wide range of interests and age groups.

Conclusion

The upcoming openings of Crayola Experience and Nerf A Pigeon Forge represent significant additions to the area’s entertainment offerings. By providing unique, interactive experiences, these attractions are poised to become key destinations for families seeking engaging activities. Their presence is expected to contribute to the continued growth and appeal of Pigeon Forge as a leading family-friendly tourist destination.

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